Free Tool

Yellow Pages Rating Calculator

Enter your current Yellow Pages rating, review count, and target rating to see how many new 5-star reviews it takes to get there.

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New Yellow Pages reviews needed to go from 3.8★ to 4.5★

Yellow Pages uses a simple average, so this estimate is exact. See how Yellow Pages's rating actually works or Yellow Pages review management.

What determines a Yellow Pages star rating

Each Yellow Pages business page shows a star rating (1 to 5) next to a total review count. Unlike Trustpilot’s publicly documented Bayesian, recency-weighted TrustScore, YP.com does not publish a separate weighting algorithm for that number — it behaves as a straightforward average of the reviews currently live on the profile, which means every review that stays up carries equal weight regardless of age.

That matters because YP is a legacy directory: many listings carry reviews that are years old, with no visible expiration, sitting alongside anything more recent. A handful of old reviews — good or bad — can still be doing most of the work in a rating that hasn’t moved in a long time simply because nothing new has been added since.

  • A visible average of star ratings (1–5) across all reviews currently published on the business page — no disclosed weighting formula beyond that.
  • No published recency weighting — an old review counts the same as one posted yesterday, which is why stale, low-volume profiles can sit unchanged for years.
  • Compliance with YP’s Publication Standards — content that’s defamatory, vulgar, obscene, profane, impersonates someone, or otherwise violates the Terms of Use can be refused or removed, which keeps it out of the average entirely.
  • Whether the listing is claimed — claiming doesn’t change the math, but it’s what unlocks the ability to post a public response next to a review, which is the main lever a business actually has.

Frequently asked questions

How accurate is this calculator for Yellow Pages?

Yellow Pages's rating is a simple average, so for a given current rating, review count and target, the number this calculator gives you is exact — not an estimate.

Does review volume alone move my Yellow Pages rating?

A visible average of star ratings (1–5) across all reviews currently published on the business page — no disclosed weighting formula beyond that.

Where can I see more on how Yellow Pages's rating works?

See our full breakdown of Yellow Pages's rating mechanics, or go straight to Yellow Pages review management if you'd rather have this handled for you.