What Yellow Pages Will Actually Remove — and What It Won’t
A genuine negative review stays up, even an old one. Here’s what does qualify for removal under YP’s Terms of Use, and how the process actually works.
Yes, in specific cases — Yellow Pages’ Terms of Service reserve the right (not the obligation) to refuse or remove reviews that violate its Publication Standards: defamatory or libelous content, vulgar, obscene, or profane language, impersonation or misrepresentation of identity, privacy or intellectual-property violations, and reviews that don’t reflect a genuine experience with the business. A real customer’s honest but unflattering account isn’t grounds for removal, no matter how old it is.
Yellow Pages’ Terms of Service and Use (Publication Standards)Which reviews can be removed?
- The review contains defamatory or libelous statements
- The review contains vulgar, obscene, or profane language
- The reviewer impersonates someone or misrepresents their identity
- The review exposes private information or violates someone’s privacy
- The review was left about the wrong business or doesn’t reflect a genuine experience
If a flag or dispute is denied
Yellow Pages does not publish a formal, self-service appeal process beyond flagging the review and contacting support with additional evidence — decisions on flagged content are made at YP’s sole discretion under its Terms of Use.
Improve your rating instead
For reviews that don't qualify for removal, a professional response and a consistent flow of new reviews does more than chasing a removal that isn't coming.
Frequently asked questions
A business can flag a specific review directly on the listing (or through its account dashboard) and provide a reason and supporting detail for why it violates YP’s Publication Standards. Yellow Pages’ support team, reachable through its Contact Us page, can also be used to escalate a request.
Yellow Pages doesn’t publish a guaranteed turnaround time for review decisions. Its Terms of Use reserve the right, but not the obligation, to act on flagged content at its sole discretion.
Because YP doesn’t publish a formal appeals process, the most effective path is usually re-submitting through support with more specific evidence of the Terms of Use violation rather than restating the same complaint.
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