Vitals Reputation Management

Every Vitals review starts with a required overall star rating. Patients can then optionally rate the physician across seven additional categories: Ease of Appointment, Promptness, Courteous Staff, Accurate Diagnosis, Bedside Manner, Spends Time with Me, and Follow-up. Vitals does not publish the exact formula for how — or whether — those optional category scores factor into the overall average shown on a profile, so treat any displayed score as an indicator rather than a number you can rebuild from a spreadsheet.

Vitals limits patients to one review per physician every 30 days, which is a stated guardrail against a single patient repeatedly skewing a profile’s average. Reviews are also screened for defamatory or inflammatory content before or after posting, with Vitals reserving the right to remove anything that violates its guidelines or Terms of Use.

Importantly, Vitals’ own review guidelines prohibit reviewers from including any information about their own medical or health conditions — symptoms, diagnosis, or prescriptions — along with personally identifiable or confidential information. That’s a content rule Vitals enforces on reviewers, and it shapes how a provider should approach both requesting reviews and responding to them.