Rehab.com Reputation Management

Rehab.com’s own Transparency Report describes an overall facility score built from three categories: Reputation (market and social presence, staff, business history), Satisfaction (review recency, quality, and volume), and Trust (profile completeness — verified contact information, accreditations, images and video, service descriptions). Of those, Satisfaction is described as the most significant single category, comprising roughly half of the total score — but that still leaves half the score determined by factors that have nothing to do with review content at all.

Even the review-driven half isn’t a simple tally. Rehab.com states that reviews more than 18 months old carry significantly less weight than recent ones, and that a review’s impact drops again and plateaus after three years — so a facility’s all-time star average can look stable while its actual score is quietly declining because the review stream has gone stale.

Reviews are also aggregated across more than one source — Rehab.com’s own site plus Google and Facebook — rather than pulled from a single review stream a facility can watch in one place. And because Rehab.com publishes its individual metric weights only as High/Medium/Low tiers rather than exact percentages, no calculator can responsibly tell a facility how many new reviews would move its score by a specific amount.